Skill trends based on publicly-available nationwide job advertisement data.
Agile Methodology is a project management approach that emphasizes incremental development, flexibility, collaboration, and continual improvement. It involves breaking down projects into smaller units or iterations and adapting to changing requirements and feedback.
As a Product Manager, Agile Methodology is utilized to oversee the development of products in a dynamic environment. Product Managers work closely with cross-functional teams to prioritize tasks, gather feedback, and deliver value to customers incrementally.
At Level 1 proficiency, an individual understands the basic principles of Agile Methodology, such as iterative development and collaboration. They may have limited experience in applying Agile practices in real-world projects.
At Level 2 proficiency, a person can effectively implement Agile practices in product development. They possess a deeper understanding of Agile principles, such as Scrum or Kanban frameworks, and can adapt Agile processes to suit different project needs.
At Level 3 proficiency, an individual is an expert in Agile Methodology. They have extensive experience leading Agile teams, optimizing Agile workflows, and driving continuous improvement. They can mentor others on Agile best practices and lead organizational Agile transformations.
Skill trends based on publicly-available nationwide job advertisement data.
Communication involves the ability to convey information effectively through verbal, written, and non-verbal means. It encompasses active listening, clarity in expression, empathy, and adaptability in various communication styles.
As a Product Manager, communication is essential for articulating the product vision to cross-functional teams, gathering and understanding customer feedback, collaborating with developers and designers, presenting product updates to stakeholders, and aligning team members towards common goals.
At Level 1, a Product Manager demonstrates basic communication skills by being able to convey simple information clearly and listen attentively in team discussions. They may need guidance in structuring detailed messages and analyzing diverse viewpoints effectively.
At Level 2, a Product Manager exhibits advanced communication skills by synthesizing complex information into easily comprehensible messages for different stakeholder groups. They can lead meetings confidently, negotiate priorities effectively, and provide constructive feedback to team members.
At Level 3, a Product Manager displays expert communication skills by influencing strategic decisions through compelling storytelling, resolving conflicts diplomatically, and building strong relationships with internal and external partners. They excel in public speaking, written communication, and fostering a culture of open dialogue within the team.
Skill trends based on publicly-available nationwide job advertisement data.
Computer Science encompasses the study of computation, algorithms, data structures, programming languages, software development, and computer systems.
As a Product Manager, knowledge of Computer Science is utilized to understand technical requirements, collaborate effectively with engineering teams, and make informed decisions regarding product development, new features, and technical feasibility.
At Level 1 proficiency, a Product Manager with a basic understanding of Computer Science can effectively communicate with technical team members and grasp high-level technical concepts relevant to the product.
At Level 2 proficiency, a Product Manager can not only effectively communicate with technical teams but also translate complex technical requirements into actionable product development plans, while considering the impact on overall product strategy.
At Level 3 proficiency, a Product Manager possesses an in-depth understanding of Computer Science principles, algorithms, and software development methodologies. They can lead technical discussions, provide strategic input on technology choices, and drive innovation within the product development process.
Skill trends based on publicly-available nationwide job advertisement data.
Decision making is the ability to assess information, analyze options, and choose a course of action that effectively addresses an issue or achieves a goal.
Product Managers need strong decision-making skills to navigate complex product development processes, prioritize features, set strategic directions, and make critical choices that impact the success of the product.
At Level 1 proficiency, a Product Manager can make simple decisions based on available information and guidelines, but may require guidance or approval for more complex decisions.
At Level 2 proficiency, a Product Manager can analyze data, evaluate various options, weigh risks and benefits, and make sound decisions independently, considering both short-term and long-term implications.
At Level 3 proficiency, a Product Manager excels in decision-making by demonstrating consistently strong judgment, quickly adapting to changing circumstances, effectively managing uncertainty, and leveraging insights to drive innovative product strategies.
Skill trends based on publicly-available nationwide job advertisement data.
Go-to-Market Strategy involves the planning and execution of activities aimed at successfully launching a product or service into the market, ensuring maximum customer reach and profitability.
As a Product Manager, Go-to-Market Strategy is essential for developing product launch plans, defining target markets, setting pricing strategies, designing promotional campaigns, and coordinating cross-functional teams to bring the product to market effectively.
At Level 1 proficiency, an individual understands the basic concepts of Go-to-Market Strategy and can contribute to discussions and simple planning processes under supervision.
At Level 2 proficiency, a person can independently develop comprehensive Go-to-Market plans, analyze market trends, identify key customer segments, and make informed decisions to drive product success in the market.
At Level 3 proficiency, an individual is an expert in Go-to-Market Strategy, with a deep understanding of market dynamics, competitive landscape, customer behavior, and can create innovative strategies that result in successful product launches and market penetration.
Skill trends based on publicly-available nationwide job advertisement data.
Influencing skills refer to the ability to persuade, convince, or motivate others to adopt a certain course of action, idea, or mindset through effective communication and interpersonal skills.
As a Product Manager, influencing skills are crucial for gaining buy-in from cross-functional teams, stakeholders, and customers. Product Managers need to influence decisions related to product strategy, feature prioritization, and roadmap planning.
At Level 1 proficiency, an individual can effectively communicate ideas and present arguments but may struggle to tailor their message to different audiences or respond to resistance in a persuasive manner.
At Level 2 proficiency, a person can adapt their influencing style to various stakeholders, build consensus, and negotiate effectively to achieve desired outcomes. They can anticipate objections and address them in a compelling way.
At Level 3 proficiency, an individual can influence key decisions at a strategic level, inspire teams to rally behind a vision, and navigate complex organizational dynamics with finesse. They are skilled in leveraging emotional intelligence and influencing without authority.
Skill trends based on publicly-available nationwide job advertisement data.
Innovation is the ability to generate new ideas, approaches, or solutions that add value and drive positive change in products, processes, or services.
As a Product Manager, innovation is crucial for identifying market opportunities, conceptualizing new product features, improving existing products, and staying ahead of competitors by introducing innovative solutions that meet customer needs and drive business growth.
At Level 1 proficiency, an individual demonstrates an understanding of the importance of innovation and shows a willingness to explore new ideas but may struggle to consistently generate and implement truly novel concepts.
At Level 2 proficiency, a person can actively contribute to the innovation process by consistently generating new ideas, recognizing opportunities for improvement, and effectively collaborating with cross-functional teams to introduce innovative solutions.
At Level 3 proficiency, the individual is not only a visionary innovator but also a strategic leader who drives a culture of innovation within the organization, consistently delivers groundbreaking products or services, and sets industry standards through continuous advancement.
Skill trends based on publicly-available nationwide job advertisement data.
Management involves the ability to plan, organize, coordinate, and control resources and people to achieve specific goals and objectives effectively and efficiently.
In the role of a Product Manager, management skills are essential for overseeing the development, launch, and ongoing improvement of a product. This includes managing cross-functional teams, setting priorities, making strategic decisions, and ensuring the product aligns with business goals.
At Level 1 proficiency, an individual demonstrates basic understanding of management principles such as task delegation, basic team coordination, and basic decision-making skills.
At Level 2 proficiency, an individual is able to effectively lead teams, strategize product development, analyze data to make informed decisions, manage stakeholders, and drive project timelines and deliverables.
At Level 3 proficiency, an individual is a seasoned leader with advanced management skills, able to navigate complex challenges, effectively communicate across levels of the organization, drive innovation, and lead high-performing teams to deliver successful products.
Skill trends based on publicly-available nationwide job advertisement data.
Market research involves gathering, analyzing, and interpreting information about a market, including customer needs and preferences, competitor activities, and industry trends.
Product managers utilize market research to identify opportunities for new products or improvements to existing products, understand customer behavior, make data-driven decisions, and validate product concepts before development.
At Level 1 proficiency, an individual can assist in conducting market research tasks under supervision, such as collecting data, organizing information, and creating basic reports or presentations.
At Level 2 proficiency, a person can independently plan and execute market research projects, apply various research methodologies effectively, analyze data to derive insights, and present findings to stakeholders.
A Level 3 proficient individual can strategically lead market research initiatives, develop comprehensive research strategies aligned with business objectives, interpret complex data to inform product strategies, and influence product decisions based on market insights.
Skill trends based on publicly-available nationwide job advertisement data.
Marketing involves understanding customer needs and behaviors, creating strategies to promote products or services, conducting market research, and developing campaigns to attract and retain customers.
As a Product Manager, marketing skills are essential for conducting market analysis, identifying target audiences, positioning products effectively, developing pricing strategies, creating marketing plans, and collaborating with cross-functional teams to drive product success.
At Level 1 proficiency, an individual with basic marketing skills understands fundamental marketing concepts like the 4 Ps (product, price, place, promotion), target markets, and basic market research methodologies.
At Level 2 proficiency, a person possesses intermediate marketing skills such as advanced market segmentation, brand management, digital marketing tactics, marketing analytics, and campaign planning.
At Level 3 proficiency, an expert in marketing can lead strategic marketing initiatives, conduct comprehensive market analysis, develop complex marketing strategies, manage product launches, and optimize marketing efforts through data-driven decision-making.
Skill trends based on publicly-available nationwide job advertisement data.
New Product Development involves the process of bringing a new product idea from concept to market. It includes market research, idea generation, design, prototyping, testing, and launch.
As a Product Manager, the skill of New Product Development is utilized to identify market opportunities, conceptualize new product ideas, collaborate with cross-functional teams to develop and launch products, and ensure the successful introduction of products into the market.
At Level 1 proficiency, an individual can assist in basic market research, contribute ideas during product development discussions, and support more experienced team members in tasks related to new product development.
At Level 2 proficiency, a person can independently conduct market research, contribute significantly to product ideation and design, manage aspects of the new product development process, and coordinate activities across different teams.
At Level 3 proficiency, a professional demonstrates mastery in new product development by leading strategic planning for new product initiatives, overseeing the entire product lifecycle, optimizing product features based on market feedback, and driving innovation within the organization.
Skill trends based on publicly-available nationwide job advertisement data.
Operations involves overseeing and managing the day-to-day activities within an organization to ensure efficient and effective processes. This includes optimizing resources, monitoring performance, and making strategic decisions to improve overall operational performance.
In the role of a Product Manager, operations skills are essential for coordinating cross-functional teams, managing product development processes, and ensuring seamless execution of product launches. Product Managers rely on operational expertise to prioritize features, track project timelines, and align product strategies with business objectives.
At Level 1 proficiency, an individual demonstrates basic understanding of operational concepts and principles. They can follow predefined processes, assist in simple operational tasks, and support team members in achieving operational goals.
At Level 2 proficiency, a person possesses intermediate skills in operations. They can analyze operational data, identify areas for improvement, and contribute to developing and implementing operational strategies. Individuals at this level can lead small operational projects and collaborate effectively with various stakeholders.
At Level 3 proficiency, someone is considered an expert in operations. They have a deep understanding of complex operational systems, can design and implement comprehensive operational plans, and drive operational excellence across multiple functions. Individuals at this level are strategic thinkers who can tackle large-scale operational challenges and drive organizational efficiency.
Skill trends based on publicly-available nationwide job advertisement data.
Planning involves setting goals, defining strategies, creating timelines, allocating resources, and outlining steps to achieve a desired outcome efficiently and effectively.
As a Product Manager, planning is crucial for defining the product roadmap, setting priorities, coordinating cross-functional teams, managing timelines, and aligning the product strategy with business objectives.
At Level 1 proficiency, an individual can create basic project plans, set simple goals, and follow through on straightforward tasks within specified timelines.
At Level 2 proficiency, an individual can develop comprehensive product roadmaps, devise strategic plans, assess risks, anticipate contingencies, and adjust plans based on evolving priorities and market conditions.
At Level 3 proficiency, an individual can strategize long-term product visions, conduct complex scenario planning, optimize resource allocation, analyze data to inform planning decisions, and lead planning processes at a strategic level.
Skill trends based on publicly-available nationwide job advertisement data.
Presentations involve effectively communicating information to an audience through visual aids such as slides, graphics, and spoken word.
As a Product Manager, presentations are crucial for pitching new product ideas, updating stakeholders on product development progress, showcasing market research findings, and influencing decision-making.
At Level 1, a worker can create basic slide decks using tools like PowerPoint or Google Slides, but may struggle with structuring content logically and delivering engaging presentations.
At Level 2, a worker can create visually appealing and informative presentations that effectively convey complex ideas, utilize storytelling techniques, and engage the audience through varied delivery methods.
At Level 3, a worker is a master presenter who can captivate audiences with dynamic presentations, handle challenging questions with ease, adapt presentations on-the-fly, and inspire action and influence decision-making through their presentations.
Skill trends based on publicly-available nationwide job advertisement data.
Prioritization involves the ability to assess tasks, goals, or issues and determine their relative importance or urgency.
Product Managers need strong prioritization skills to effectively manage product development timelines, resources, feature requests, and stakeholder needs. They must prioritize features based on customer needs, business goals, market trends, and technical constraints.
At Level 1, an individual can prioritize tasks based on basic criteria like deadlines or importance without considering broader strategic implications.
At Level 2, a person can prioritize effectively by considering multiple factors such as strategic goals, user feedback, market trends, and resource constraints. They can make informed decisions to optimize outcomes.
At Level 3, a professional demonstrates exceptional expertise in prioritization by balancing short-term needs with long-term strategy, adapting quickly to changing circumstances, and aligning priorities with organizational objectives seamlessly.
Skill trends based on publicly-available nationwide job advertisement data.
Problem Solving is the ability to identify issues, analyze them critically, develop potential solutions, and implement the most effective course of action to resolve problems and achieve objectives.
As a Product Manager, problem solving is crucial for identifying customer needs, market challenges, and technical constraints to deliver successful products. Product Managers often encounter complex issues related to product development, customer feedback, market demands, and resource constraints, requiring effective problem-solving skills.
At Level 1 proficiency, an individual demonstrates a basic ability to recognize problems, gather information, and propose simple solutions. They may require guidance and support in assessing the nuances of various issues.
At Level 2 proficiency, an individual can effectively analyze problems, evaluate multiple solutions, and make informed decisions. They can handle moderately complex issues independently and demonstrate a structured approach to problem solving.
At Level 3 proficiency, an individual excels in complex problem solving, leveraging creative thinking, data analysis, and strategic decision-making. They can tackle high-stakes challenges, navigate ambiguity, and drive innovative solutions effectively.
Skill trends based on publicly-available nationwide job advertisement data.
Product Lifecycle Management involves the strategic planning, coordination, and management of a product throughout its entire lifecycle, from ideation to disposal.
As a Product Manager, Product Lifecycle Management is essential for defining product vision, developing product roadmaps, setting priorities for product features, overseeing product development processes, and ensuring successful product launch and market adoption.
At Level 1 proficiency, an individual understands the basic concepts of Product Lifecycle Management but may require guidance and supervision to apply these concepts effectively in a real-world product management setting.
At Level 2 proficiency, a person can independently apply Product Lifecycle Management principles and practices in product planning, development, and launch. They can effectively coordinate cross-functional teams and ensure alignment with business objectives throughout the product lifecycle.
At Level 3 proficiency, a professional is considered an expert in Product Lifecycle Management, demonstrating advanced strategic thinking, exceptional leadership skills, and a deep understanding of how to optimize product performance and profitability throughout its entire lifecycle.
Skill trends based on publicly-available nationwide job advertisement data.
Product lining involves strategizing and managing the lineup of products offered by a company, including determining the product mix, positioning, pricing strategies, and lifecycle management.
In the role of a Product Manager, product lining is utilized to develop and execute a comprehensive product strategy that aligns with the company's overall goals and market demands. This includes analyzing market trends, competitor offerings, and customer feedback to optimize the product lineup for success.
At Level 1 proficiency, an individual demonstrates a basic understanding of product lining concepts, such as identifying different product categories and basic market positioning strategies.
At Level 2 proficiency, a person is able to develop and implement a product lineup strategy that considers market segmentation, pricing strategies, and product lifecycle management effectively. They can analyze data and customer feedback to make informed decisions about the product mix.
At Level 3 proficiency, an individual has mastered product lining, demonstrating the ability to not only develop a cohesive product strategy but also adapt it quickly to changing market conditions. They can identify emerging trends, forecast future market demands, and make strategic decisions to capitalize on opportunities effectively.
Skill trends based on publicly-available nationwide job advertisement data.
Product Marketing involves understanding customer needs, market trends, and competition to promote and sell a product effectively.
Product Marketing is utilized by Product Managers to define target markets, create product positioning strategies, conduct market research, develop pricing strategies, and craft messaging and marketing campaigns to drive product adoption.
At Level 1 proficiency, an individual has a basic understanding of product marketing concepts such as target audience identification, value propositions, and basic competitive analysis.
At Level 2 proficiency, an individual can develop comprehensive product marketing strategies, conduct in-depth market research, analyze consumer behavior, and utilize various marketing channels for product promotion.
At Level 3 proficiency, an individual possesses an advanced understanding of product marketing tactics, can optimize marketing campaigns based on data analytics, has a deep knowledge of industry trends, and can lead cross-functional teams to execute complex product marketing initiatives.
Skill trends based on publicly-available nationwide job advertisement data.
Product Requirements involve gathering, documenting, and analyzing the needs and expectations of stakeholders regarding a product or service. This includes defining features, functionality, and constraints that guide the development process.
As a Product Manager, Product Requirements are crucial for defining the vision, strategy, and roadmap for a product. This skill is utilized to effectively communicate and prioritize requirements, aligning them with business goals and user needs.
At Level 1, a worker may be able to assist in collecting basic product requirements under supervision. They understand the significance of requirements but require guidance to structure and document them effectively.
At Level 2, a worker can independently gather and analyze product requirements from stakeholders. They are capable of translating high-level business objectives into detailed product features and working closely with cross-functional teams to ensure alignment.
At Level 3, an expert in Product Requirements can not only gather and analyze requirements but also anticipate future needs based on market trends and user feedback. They excel in creating comprehensive requirement documents and are adept at handling complex stakeholder expectations.
Skill trends based on publicly-available nationwide job advertisement data.
Product Strategy involves defining the long-term vision and goals for a product, aligning the product with market needs, and making decisions on what features to build and prioritize.
As a Product Manager, Product Strategy is essential for setting the direction of the product, identifying opportunities for growth, understanding customer needs, prioritizing features, and ensuring the product's roadmap aligns with the overall business goals.
At Level 1 proficiency, the individual is able to understand the basic concepts of Product Strategy, such as market research, competitive analysis, and defining product goals.
At Level 2 proficiency, the individual can develop comprehensive Product Strategies that align with both business objectives and customer needs. They can effectively prioritize features based on strategic goals.
At Level 3 proficiency, the individual is considered an expert in Product Strategy. They can anticipate market trends, identify new opportunities for product growth, and pivot the product strategy effectively in response to market changes.
Skill trends based on publicly-available nationwide job advertisement data.
Project Management involves planning, organizing, and overseeing the successful completion of a project. It includes defining project goals, creating schedules, allocating resources, managing budgets, and ensuring timely delivery.
In the role of a Product Manager, Project Management is crucial for leading cross-functional teams to develop, launch, and improve products. Product Managers use Project Management to define product requirements, set timelines, prioritize tasks, track progress, and communicate with stakeholders.
At Level 1 proficiency, a worker understands basic project management principles such as setting goals, creating simple project plans, and tracking tasks with the help of basic tools like spreadsheets.
At Level 2 proficiency, a worker demonstrates the ability to manage more complex projects involving multiple stakeholders, dependencies, and risks. They can use project management software effectively, conduct risk assessments, and adjust project plans as needed.
At Level 3 proficiency, a worker is an expert in Project Management with a deep understanding of advanced methodologies like Agile or Waterfall. They can manage large, strategic projects, lead teams effectively, optimize project processes, and resolve complex project issues.
Skill trends based on publicly-available nationwide job advertisement data.
Research involves the systematic investigation and study of materials and sources in order to establish facts and reach new conclusions. It involves gathering, analyzing, and interpreting information to answer questions or solve problems.
As a Product Manager, research skills are utilized to conduct market research, analyze customer needs and preferences, evaluate competitors, and gather insights to inform product development and strategic decision-making.
At Level 1 proficiency, an individual can conduct basic research tasks such as collecting data, organizing information, and summarizing findings with guidance and supervision.
At Level 2 proficiency, an individual can independently conduct in-depth research, analyze complex data sets, draw meaningful conclusions, and present actionable recommendations based on research findings.
At Level 3 proficiency, an individual possesses advanced research skills including the ability to design comprehensive research strategies, utilize diverse research methodologies, synthesize information from multiple sources, and anticipate future trends or market shifts.
Skill trends based on publicly-available nationwide job advertisement data.
Sales involves effectively communicating the value of a product or service to potential customers, building relationships, and addressing their needs to close deals. It requires strong persuasion, active listening, and problem-solving abilities to meet both customer and business goals.
Sales skills are utilized in the role of a Product Manager to understand customer needs, communicate product value propositions effectively, and drive product adoption and revenue growth.
At Level 1 proficiency, a Product Manager with sales skills can identify basic customer needs and articulate simple product benefits to potential customers.
At Level 2 proficiency, a Product Manager with sales skills can conduct more nuanced customer conversations, handle objections effectively, and tailor product pitches to specific customer segments.
At Level 3 proficiency, a Product Manager with sales skills can lead complex sales negotiations, create comprehensive sales strategies, and drive high-value deals to closure.
Skill trends based on publicly-available nationwide job advertisement data.
Strategic Planning involves setting clear goals, defining actionable steps to achieve those goals, and aligning resources and efforts to maximize outcomes in a structured and forward-thinking manner.
Product Managers utilize Strategic Planning to develop product roadmaps, prioritize features, define market positioning, anticipate market trends, allocate resources effectively, and make informed decisions to drive the success of their products.
At Level 1 proficiency, individuals can participate in strategic planning discussions, understand the basics of setting goals and objectives, and begin to grasp the importance of aligning actions with long-term vision.
At Level 2 proficiency, individuals can lead strategic planning initiatives, develop detailed plans with timelines and milestones, analyze market data to inform strategies, and evaluate the potential impact of strategic decisions on products and markets.
At Level 3 proficiency, individuals can create comprehensive strategic frameworks, integrate feedback from cross-functional teams and stakeholders, anticipate industry disruptions, adjust strategies swiftly in response to changing market dynamics, and demonstrate a track record of successful strategic implementations.
Skill trends based on publicly-available nationwide job advertisement data.
User Experience (UX) involves understanding user interactions, conducting research, and collaborating with teams to ensure products meet user needs, focusing on usability, accessibility, and satisfaction.
In the role of a Product Manager, UX skills are essential for understanding user needs, designing user interfaces, conducting usability testing, and ensuring that the product meets the expectations and preferences of the target audience.
At Level 1 proficiency, an individual can conduct basic user research, identify high-level usability issues, and summarize user feedback to guide product improvements.
At Level 2 proficiency, a person can define user personas, contribute to wireframe development, facilitate user testing sessions, and synthesize findings to recommend enhancements that align with user needs.
At Level 3 proficiency, an individual demonstrates expertise in leveraging UX research insights to inform product strategy, prioritizing user-centric features, and collaborating cross-functionally to ensure cohesive and intuitive user experiences across platforms.
Skill trends based on publicly-available nationwide job advertisement data.
User Story is a concise description of a feature or functionality from an end-user perspective, focusing on the value it provides.
Product Managers use user stories to capture and communicate product requirements, align stakeholders on product vision, and guide development teams in creating user-centric solutions.
At Level 1 proficiency, a Product Manager can create basic user stories that outline simple features or requirements, but may need guidance in refining them for clarity and prioritizing based on user needs.
At Level 2 proficiency, a Product Manager can write detailed, well-defined user stories that are structured, focused on user outcomes, and can effectively collaborate with cross-functional teams to ensure alignment and feasibility.
At Level 3 proficiency, a Product Manager demonstrates mastery in crafting user stories that are not just functional requirements but also contribute to the overall product strategy, user experience, and business goals. They can handle complex scenarios, negotiate trade-offs, and prioritize effectively.
Skill trends based on publicly-available nationwide job advertisement data.
Workflow management involves organizing, prioritizing, and overseeing tasks and processes to ensure efficiency and productivity within a specific set of procedures or guidelines.
Product Managers rely on workflow management to streamline product development processes, coordinate cross-functional teams, set timelines, and track progress towards product goals.
At Level 1 proficiency, an individual demonstrates basic understanding of workflow management concepts and is able to follow predefined workflows with guidance.
At Level 2 proficiency, the individual can design and optimize workflows, identify bottlenecks, implement improvements, and adapt to changing requirements with minimal supervision.
At Level 3 proficiency, the individual can create complex, scalable workflows, lead process automation initiatives, perform in-depth analysis for continuous improvement, and mentor others in workflow management best practices.